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Marketing Ideas  // Browsing posts in Marketing Ideas

Essentials of a Proper Marketing Diet

Essentials of a Proper Marketing Diet

Just as human bodies need essential nutrients to remain healthy and function well, blogs need the proper dose of essentials as well — great headlines, compelling content, eye-catching but relevant images, on- and off-site optimization tactics for search engines, traffic generation techniques, and a good marketing strategy. In his best-selling book, 1001 Ways to Market […]

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Do Readers Care About Your Book?

Do Readers Care About Your Book?

The hardest thing for the newly published author to hear: Readers don’t care about your book. The hardest thing for the newly published author to believe: Readers don’t care about your book. It’s true. They’re too busy reading Karen Kingsbury, Wanda Brunstetter, Angela Hunt, Brandilyn Collins, or whoever the bestseller is in your genre. Readers don’t know […]

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