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Marketing and Publicity  // Posts tagged as "Marketing and Publicity"

Unique Opportunities

Unique Opportunities

With my White series set in Romance and Rosebud, Arkansas, I could just run up the road and have a book signing just about anywhere. The Rambler Cafe, the restaurant where my characters ate. Lunch drew people in. The Romance Waterfalls featured in all three books. Seeing the falls drew people in. The Darden Gifford House, […]

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Libraries

Libraries

Libraries are where the readers are, so it makes sense for the author to speak at libraries. If an avid reader meets an author and halfway enjoys the book, that author has a fan for life. And some libraries pay authors for speaking engagements. Yes some library patrons—like my mother—will never buy a book. She […]

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Don’t Wear Yourself Out Over It

Don’t Wear Yourself Out Over It

The first several times I attended ACFW, I was determined to wring every penny’s worth out of my conference experience. Every kernel of knowledge, every opening to network, every opportunity to pitch. And I exhausted myself. In 2008, I rode to Minneapolis with Linda and vowed to do different. I searched out times to rest […]

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Recipe for a Successful Booksigning

I once dreamed of my first booksigning. Lines of readers dying to meet me wound all around the block, friends and family there for support, and consistently selling out of books. Reality hit when my first book was published Print on Demand back in 2001. The lines didn’t form, I was amazed at the friends […]

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Do Readers Care About Your Book?

Do Readers Care About Your Book?

The hardest thing for the newly published author to hear: Readers don’t care about your book. The hardest thing for the newly published author to believe: Readers don’t care about your book. It’s true. They’re too busy reading Karen Kingsbury, Wanda Brunstetter, Angela Hunt, Brandilyn Collins, or whoever the bestseller is in your genre. Readers don’t know […]

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